Tag Archive 'customers'

Apr 20 2009

Inspiration

Published by under Nailed It!

Even in the depth of economic turmoil we witness refreshing events that take us beyond our immediate concerns and focus on the miraculous selfless acts and achievements of special individuals. Some would call them heroes but they think of themselves as just ordinary, everyday folks. Continue Reading »

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Apr 02 2009

Vehicle

Published by under

Vehicle lettering and graphics are a proven, effective advertising medium for any business. What other advertising promotes business 5 to 7 days a week with all that exposure – not to mention mobile – for, and this is important, a one time expense. You can certainly use the local paper, radio or even TV, but the meter is running every time they mention your business name.

It can be as simple as door and window lettering, to partial or full wraps
like a moving billboard and everything in between. We continue to hear from customers who were in a parking lot or just in traffic and received calls as a result of their vehicle graphics. No matter what type of business or service, vehicle graphics can help your business and provide a professional image.

When you are providing a service or product in a business area or even in a neighborhood, your vehicle with graphics acts like a referral; the
assumption is that if the business next door or neighbor is utilizing your
services, they have performed a due diligence on your company and more than likely are happy with your work. It’s a much better impression than having nothing on your vehicle which raises the questions of who you are, what are you doing, should you even be there and are you a small company just renting vehicles. Instead, your vehicle can be working as a silent salesman when it’s parked.

What are the choices?

New materials and printing processes provide lots of exciting options, from vinyl cut letters to full digital graphics. There is also the perforated vinyl for windows so you can see out but not in that is popular especially on buses. And don’t forget vehicle magnetics, versatile and effective.

How do I get started?

  • Determine what your message is and measure the areas you want to dedicate to the graphics.
  • Send us your graphics directly along with picture via email to
    quote@instantsignfactory.com, or fax to 509-456-3364 or click here to fill out our online quote form for vehicle graphics and upload
    your picture
    of your vehicle and measurements. We have templates of many vehicles available that can be used so many times you can provide just the model and year of your vehicle. Questions? Call us toll free 877-778-7446.
  • Keep it clean and simple – if you aren’t moving your potential customers are so your message needs to be easily readable. There are exceptions as with complete wraps, but even wraps can get too busy and muddle your message.
  • Recommended information is business name, city or locations (maybe just service area), phone number, web site and a few bullet points of what you do.

Are the graphics removable?

Yes, gently lift the edges of the vinyl or graphics and pull. Many times a
heat gun or hair dryer can be used to help loosen the adhesive. Adhesive removers are available at most hardware stores to help get rid of any residual adhesive after the graphics are removed.

Can I apply these graphics?

Yes, in most cases. We supply instructions to help. Graphics are sent
throughout the US for business vehicles, boats, RV’s etc and we rarely have to replace them from an installation problem.

So get your pen out, write down your information and submit it to us one of the above ways. You’ll be happy you did.

Don’t forget to park your vehicle in front of your business or on the
adjacent busy street and put your graphics to work!

Good Selling!

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Feb 27 2009

Think Spring

How Do They Know? What Are They Trying to Tell Us?

 After a cold, long winter not to mention a cruel, torrid economic environment, the birds are back making conversation in the wee morning hours after a long, self imposed exile.  I can’t say for sure what they were squawking about, but I think it was change is coming; spring, rebirth – time for rebuilding. Longer days, people taking to the streets, attitudes changing; activity, it’s all good for business.

 So here we all are, having survived our impending demise as reported in the news; time to get on the horse and proactive towards increasing sales and making some profits.

 Think Spring - what is the mindset of your customers this time of year? How can we direct attention to the benefit of our widgets to current and potential customers?  Let’s tailor our marketing efforts to what our customers are looking for now. Continue Reading »

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