Nailed It!

Spring is coming up basketballs! Winter is on the wane, days are getting longer and playoffs are in the offing. Mix in a little more business and what could be better.

Time to freshen up the image and jump start sales with signs, banners, decals, window or vehicle graphics. Move some inventory with affordable banners screaming “Sale!” or “Priced to Move”. Take advantage of our 15% off special for banners this month.

Meanwhile mix some business and pleasure. Amidst the occasional sightings of “green shoots” we’ll be following our two NCAA dancers, Gonzaga Bulldogs – twelve years running, and Washington Huskies!

Gotta love this time of year…good selling!

The phone isn’t ringing off the hook, you’ve got some time on your hands but you want to be productive. August is typically not a time workers are complaining of writer’s cramp or carpal tunnel from processing orders.

September is just around the corner and you need to be ready when customers are back to work, taking care of business, placing some orders, and trying to end the year on a good note.

Business owners rarely get the time to clean “their own house”, starting with their office. We have been downsizing to survive the times so we are still continually busy. But for most, right now, not in a few weeks, is a time where we can create a healthier and more effective work environment for when activity increases.

Go through the stacks of paper, lists, etc that you keep thinking you’ll get to this year. If you haven’t touched them in three months or even less, it won’t happen – throw them out. Except for key vendor information, pricing and the few “good” lists that contain good target accounts for prospecting, the stacks should be gone. Samples worth keeping – create a file so when the need comes, you can find it. At least the clutter will be gone.

Walking into a clean office or production area makes you feel ready to battle for business – slim and trim, feels like you’ve put in a few weeks at the gym.

The same goes for production areas – inventory you haven’t used in years, clutter now looking like it’s a permanent fixture, get rid of it!

Good luck and selling! If you try to reach me I’ll be taking loads to my dumpster or calling our local, favorite shredding business for a pick up!

Don’t banners look like, well, banners? Well, yes and no. In most cases, up close, banners look temporary, like fabric! But from a distance they look permanent, like wood, metal etc, but cost substantially less. I have a customer who just now is replacing a 40’ banner they put up on their building twelve years ago. From the freeway it looked like a permanent sign.

But whether you like their appearance or not, they achieve their objective:

• Cost effective per square foot for maximum impressions
• High visual impact if designed properly
• Versatile color options, one to full color
• Quick turnaround

No matter the economy, but especially when extremely challenging, you need to take action fast when windows of opportunity appear – before they close! For example:

• Inventory reductions
• Seasonal market influences
• Time sensitive sales
• Sport and convention events
• Trade shows, etc.

Banners can help big time and not break your budget!

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